Understanding Multicast in AV over IP Applications
- Gerry Raffaut

- Aug 3, 2024
- 4 min read
Updated: Nov 3

As AV-over-IP (Audio-Visual over Internet Protocol) continues to displace traditional matrix switchers in professional environments, multicast networking has emerged as a critical enabler. It underpins how video and audio streams can be efficiently distributed to many endpoints without saturating the network. While the idea of multicast can seem complex at first glance, understanding its purpose and how it works is key for anyone deploying or managing IP-based AV systems.
What is Multicast?
Multicast is a method of sending network traffic to multiple recipients at once, but only to those who request it. In the context of IP networking, it's a mode of data transmission where a sender (like a video encoder) transmits a single stream of data to a multicast group address, and only devices that are part of this group (such as AV decoders) receive that stream.
This differs from two other common transmission modes:
Unicast: one-to-one communication. Each stream is sent individually to each receiver. Efficient for small-scale systems, but scales poorly.
Broadcast: one-to-all communication. Every device on the network receives the stream, whether it wants to or not. This creates excessive traffic and is generally avoided in modern AV systems.
Multicast strikes a balance—it’s one-to-many, but targeted. Devices must explicitly join the multicast group to receive the stream, making it efficient and scalable.
Real World Analogy: The Radio Station
Imagine a radio station broadcasting a song. The station sends out one signal (the music), and anyone with a radio tuned to that frequency can listen. The station doesn't send individual copies to each person it transmits once, and the listeners choose to "tune in."
In multicast, the source is like the radio station, and the stream is sent to a special IP address (e.g., 224.2.1.13). Any AV decoder that wants to receive the stream just “tunes in” by subscribing to that address. No duplicate streams are generated, no unnecessary traffic is created, and the network stays efficient.
How Multicast Works in AV-over-IP
In an AV-over-IP system, you might have an encoder connected to a media player and several decoders connected to displays. Rather than sending one unicast stream to each display (which would quickly consume bandwidth), the encoder sends a single multicast stream. Each decoder subscribes to that stream based on the desired source.
Here’s what happens under the hood:
Multicast IP Addressing
The encoder sends its stream to a multicast IP address, typically in the 224.0.0.0 to 239.255.255.255 range (called the "multicast range").
IGMP (Internet Group Management Protocol)
IGMP is the mechanism by which devices join or leave a multicast group. When a decoder wants to receive a stream, it sends an IGMP "join" message to the network switch.
IGMP Snooping
Network switches listen for these IGMP join messages and forward multicast traffic only to the ports where receivers have joined. This avoids flooding every port on the switch with multicast traffic.
Efficient Distribution
Only one copy of the stream exists on the network. Whether you have two displays or two hundred, the encoder still sends just one stream.
Why Not Just Use Unicast?
At small scales, unicast might work. But consider this: a 4K60 video stream might consume 800 Mbps. If you send that to 10 displays using unicast, you need 8 Gbps of total bandwidth from the encoder. Most network links (especially 1GbE) will choke under that demand.
Multicast avoids this bottleneck. It sends one stream, no matter how many receivers subscribe. That’s why it’s essential for scalable AV-over-IP deployments.
Use Cases Where Multicast Shines
Digital Signage Networks: Dozens of displays showing the same video feed (e.g., in airports or retail chains).
Education: Broadcasting a lecturer’s stream to multiple classrooms or breakout rooms.
Control Rooms: Operators can view multiple video feeds from shared sources without duplicating streams.
Enterprise Video Walls: Coordinated content across many displays, fed from a central source.
Common Multicast Challenges
Despite its benefits, multicast does require proper configuration:
IGMP Versioning: Mismatched versions of IGMP (v2 vs v3) between devices and switches can cause streams not to be received.
IGMP Snooping Without Querier: If switches have IGMP snooping enabled but no querier (a device that checks who’s still listening), multicast groups may drop unexpectedly.
VLAN Segmentation: Care must be taken when deploying multicast across VLANs; you may need multicast routing (PIM) to enable cross-VLAN delivery.
These challenges are manageable with proper network planning and tools. Most modern managed switches support multicast features like IGMP Snooping and Querier services.
Summary
Multicast is foundational to the performance and scalability of AV-over-IP systems. It allows a single video source to serve many displays efficiently, reducing bandwidth consumption and enabling modern matrix-free designs. By using mechanisms like IGMP and multicast group addressing, systems can dynamically scale while keeping network traffic tightly controlled.
Understanding multicast is essential for AV technicians, IT professionals, and system integrators who are deploying IP-based video systems. With proper configuration, it delivers the reliability and flexibility that traditional AV switchers struggle to match, making it a critical component in the shift to networked AV.

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